Marketing Genome Privacy Policy

Navigation:

Information we collect

How we use your information

How we protect your information

How we use cookies

Sharing of your information

How to remove or request your information

3rd Party Links

Your 8 Rights under GDPR

Changes to our policy

Questions, concerns and feedback

Online policy

Terms and Conditions

Your Consent 

Marketing Genome Project LLC will be referred to in this document as "MARKETING GENOME"

What information do we collect?

  • We are the primary data controller in charge of deciding what personal data is collected and can be contacted here
  • We collect information from you when you register on the site, place an order, enter a contest or sweepstakes, fill out a consultation, subscribe to our newsletter, respond to a survey or communication such as e-mail, or participate in another site feature.
  • When ordering or registering, we may ask you for your name, e-mail address, phone number, company name or other information. You may, however, visit our site anonymously.
  • Like many websites, we use "cookies" to enhance your experience and gather information about visitors and visits to our websites. Please refer to the "Do we use 'cookies'?" section below for information about cookies and how we use them.
  • We use Google Analytics features such as Display Advertising (e.g., Remarketing or Google Display Network Impression Reporting).
  • If you wish to opt-out of Google Analytics, Display Advertising please contact us here.
  • We use Remarketing via Google Analytics, Facebook and Instagram to advertise online.
  • Third-party vendors, including Google, show your ads on sites across the Internet.
  • We and third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve ads based on your past visits our website.
  • We and third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to report how your ad impressions, other uses of ad services, and interactions with these ad impressions and ad services are related to visits to our site.
  • We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users experience and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices (in particular device's IP address (captured and stored only in anonymized form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymized user profile. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user. For further details, please see Hotjar’s privacy policy by clicking on this link.
  • You can opt-out to the creation of a user profile, Hotjar’s storing of data about your usage of our site and Hotjar’s use of tracking cookies on other websites by contacting us here.

 

How do we use your information?

We may use the information we collect from you when you register, purchase products, enter a contest or promotion, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

  • To personalize your site experience and to allow us to deliver the type of content and product offerings in which you are most interested.
  • To allow us to better service you in responding to your customer service requests.
  • To quickly process your transactions and requests.
  • To administer a contest, promotion, survey or other site feature.
  • If you have opted-in to receive our e-mail newsletter, we may send you periodic e-mails. If you would no longer like to receive promotional e-mail from us, please either use the unsubscribe link at the bottom of any email we send or contact us here. Visitors who register or participate in other site features such as marketing programs and newsletter subscriptions will be given a choice whether they would like to be on our e-mail list and receive e-mail communications from us.

How do we protect visitor information?

We implement a variety of security measures to maintain the safety of your personal information. Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. When you place orders or access your personal information, we offer the use of a secure server. All sensitive/credit information you supply is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our databases to be only accessed as stated above.

If you would like this information permanently deleted please contact us here.

 

Do we use "cookies"?

Yes. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow) that enables the site's or service provider's systems to recognize your browser and capture and remember certain information. For instance, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

We may contract with third-party service providers such as Hotjar (see above) to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser (like Google Chrome or Internet Explorer) settings. Each browser is a little different, so look at your browser Help menu to learn the correct way to modify your cookies. If you turn cookies off, you won't have access to many features that make your site experience more efficient and some of our services will not function properly. However, you can still place orders over the telephone, email, or by contacting us here.

 

 Do we disclose the information we collect to outside parties?

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide you with advance notice, except as described below. The term "outside parties" does not include . It also does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety.

However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.

 

 How can you opt-out, remove or modify information you have provided to us?

To modify your e-mail subscriptions, please unsubscribe here or contact us here. Please note that due to email production schedules you may receive any emails already in production.

To delete all of your online account information from our database please contact us here.

To view all of your online account information from our database please contact us here.

Providing personal data in most cases is not mandatory. If you wish to contact us by means other than email submission please call us at 866-990-9855.

 

 Third party links

In an attempt to provide you with increased value, we may include third party links on our site. These linked sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these linked sites (including if a specific link does not work).

 

 Your 8 Rights under GDPR

  1. The right to be informed – all organizations must be completely transparent in how they are using personal data (personal data may include data such as a work email and work mobile if they are specific to an individual).

  2. The right of access - individuals will have the right to know exactly what information is held about them and how it is processed.

  3. The right of rectification - individuals will be entitled to have personal data rectified if it is inaccurate or incomplete.

  4. The right to erasure - also known as 'the right to be forgotten', this refers to an individual's right to having their personal data deleted or removed without the need for a specific reason as to why they wish to discontinue.

  5. The right to restrict processing - an individual's right to block or suppress processing of their personal data.

  6. The right to data portability - this allows individuals to retain and reuse their personal data for their own purpose.

  7. The right to object - in certain circumstances, individuals are entitled to object to their personal data being used. This includes, if a company uses personal data for the purpose of direct marketing, scientific and historical research, or for the performance of a task in the public interest.

  8. Rights of automated decision making and profiling - the GDPR has put in place safeguards to protect individuals against the risk that a potentially damaging decision is made without human intervention. For example, individuals can choose not to be the subject of a decision where the consequence has a legal bearing on them, or is based on automated processing. 

 

 Changes to our policy

If we decide to change our privacy policy, we will post those changes on this page. Policy changes will apply only to information collected after the date of the change. This policy was last modified on May 25th, 2018.

 

 Questions and feedback

We welcome your questions, comments, and concerns about privacy. Please send us any and all feedback pertaining to privacy, or any other issue.

 

 Online Policy Only

This online privacy policy applies only to information collected through our website and not to information collected offline.

 

 Terms and Conditions

Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website.

 

 Your consent

By using our site, you consent to our privacy policy.

If you would like to learn more about Marketing Genome by means other than Marketinggenome.com we can be reached directly by calling 866-990-9855

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